Fredrik Link find's structure in the chaotic and character in the overlooked. His practice sits at the intersection of digital precision and experimental, hands-on process turning research-led insights into bold visual narratives.
From editorial design and brand identities to spatial installations, his work is rooted in the "everyday." He's driven by projects that foster community and accessible communication, often blurring the lines between independent publishing and commercial art direction.
Whether he's documenting urban fragments or building a brand from the ground up, his focus is on creating work that feels tactile, intentional, and human.
